iPhone 6 and iPhone 6 Plus already on sale in nine countries on Friday, 19 September 2014. Duo Apple's latest smartphone are sold with a price tag that is quite expensive. iPhone 6 sold at the lowest price, 649 dollars for the 16 GB version and 849 dollars for the most expensive version. Meanwhile, the iPhone 6 cheapest plus priced at 749 dollars and the most expensive 949 dollars.
Although worth quite expensive, market interest in these product is very large. Long queues happening in various countries. In a short time, thousands of this iPhone sold easily. Request an enormous market is certainly very satisfying those involved in its production. But beside that, the high price tag is a lot of begs the question, what makes it so expensive? Certainly not just the price to buy a prestige of Apple’s big names. A blog namely Teardown has been dismantling components iPhone 6 and iPhone 6 Plus to reveal both the production costs of the new iPhone.
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| image source: phonerebel.com |
The result of the demolition, according to a report from TechinSight, Tuesday (23/09/2014), said the most expensive components used Apple is in this touchscreen screen. As mentioned that the price of the iPhone 6 screen reaches 41.5 and iPhone 6 plus reach 51 dollars. The second most expensive component contributed by Apple A8 processor, which is worth 37 dollars. The other components are quite expensive, which is a camera which is valued at 16.5 dollars for the iPhone 6 and 17.5 dollars for the iPhone 6 Plus.
For SDRAM and NAND memory components that are used both iPhone 6 for 14 dollars. Meanwhile, the battery component only adds to the production cost of 3.5 dollars and 6 dollars. According Teardown, all components of the price forecasts used by the iPhone 6 is 227 dollars and the iPhone 6 Plus 242.5 dollars.
Comparing between the estimated price and the selling price of production, it can be estimated that Apple took the gross margin of about 65 percent, by taking the price of the 16GB version of the iPhone 6 in the United States. While the iPhone 6 Plus, Apple takes a bigger margin of about 67 percent, assuming the price of the 16GB version of the iPhone 6 Plus in the United States. However, the profit forecast of course does not include costs for research and development, distribution costs, and marketing costs to be incurred by Apple. Additional costs other than the cost of production value is also quite large.
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