Africa is one continent that is attractive to invest. After a successful build the business over the years, a number of Indonesian companies also start to expand its business in this region. Most of them are consumer good company. Then, construction service sector companies as well as infrastructure-related products industries would also pursue to invest in this region. This type firms from Indonesia invaded the emerging markets in this region especially in Sub-Saharan Africa.
Viewed from the side geography, Sub-Saharan Africa is the region of the African continent which lies south of the Sahara desert. The region consists of all politically states in Africa are fully or partially located south of the Sahara desert. One of the most interesting countries is South African. South Africa is one of the market is very sophisticated and promising. This area offers a combination of world-class economic infrastructure. Indonesia is also interested to invest in South Africa. Economic cooperation built Indonesia and South Africa have occurred during the last 18 years.
South Africa's total trade with Indonesia was recorded in January 2014 for US $ 106.18 million. Total trade consists of exports of US $ 33.67 million, and imports of US $ 72.51 million. This value increased by 42.29% compared with the same month in 2013, with US $ 74.62 million. While the views of South Africa's trade balance position against Indonesia in January 2014, recorded a surplus for Indonesia of US $ 38.84 million, an increase of 29.81% compared to January 2013.
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In addition to South Africa, Nigeria also has market that also promising. Nigeria has a population of around 170 million and an average growth rate of 6.4% between 2010 and 2013. This region is the economic power of the largest and most populous continent. At least 15 Indonesian company that has been doing business in Nigeria, one of the investment destinations in Sub-Saharan Africa. Not only in construction and infrastructure sectors, these companies successfully developed businesses in sectors such as consumer goods.
Among the companies that are Indorama (petrochemicals), Indofood (fast noodles), wing Mas Utama (detergents and soaps), Mensa Group and Kalbe International (pharmaceuticals) and Tolaram Group (supplier of power tools). An increasing number of Indonesian investors in Africa is also increasing the volume of trade between the two countries. The volume of trade between Indonesia Nigeria increased to over $ 3 billion in 2013. This value is expected to increase significantly in subsequent years. Economic relations between Indonesia and the region has grown by leaps and bounds. This is as indicated by the positive trend of bilateral trade, interaction and intensive cooperation between the business communities of both sides lately.
Nigeria, South Africa and Mozambique are countries that are accelerating economic growth. Therefore, these countries are trying to develop its infrastructure. For the sake of launching this goal, these countries offer good opportunities for other countries, including Indonesia to participate in construction projects. For Indonesia, this is a good opportunity. Therefore, Indonesia does not want to lose the potential opportunity to work together as partners in the infrastructure and construction industry in the region.
Nevertheless, Indonesian government remains to the companies that engaged in the construction trade who wish to enter the market in Africa do it gradually. For example, begins as a subcontractor and also learn all the regulations related to the tax system, labor, customs, and banking. Thus, the new company will be able to better understand and not easily plunge in problem such as legal issues or other problems.
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